Board of Directors WED Regular Meeting Agenda


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Meeting Date: 01/16/2019  

SUBJECT MATTER:
Receive, consider and act upon an Amendment to The Woodlands Area Economic Development Partnership Service Agreement (C-2018-0206A);
FISCAL IMPACT:
$20,000
BACKGROUND:
Over the last five years, instrumental funding from The Woodlands Township has allowed The Woodlands Area Economic Development Partnership (EDP) to participate in the Greater Houston Partnership's (GHP) Opportunity Houston Program. Through this active participation, The Woodlands Township has increased its exposure to key site selectors and high-level business and civic leaders from around the world.

The Greater Houston Partnership has decided to not pursue another Opportunity Houston program with corporate partners for 2019; however, they will continue with a regional economic development allies program with their Economic Development & Trade group. The Woodlands Township, through The Woodlands Area EDP, can still align with the GHP in direct marketing opportunities for The Woodlands Township, comparable to last year.
 
Here are a few examples in 2018 where The Woodlands Township was promoted as a strong corporate headquarters location: 
  • Bio International Convention in Boston, MA
  • Co-hosted Chinese Delegation
  • 2018 Soirée
  • Offshore Technology Conference (OTC)
  • Business Recruitment Mission to Chicago, IL
  • Co-hosted Site Consultant Familiarization Tour
  • South America Trade Mission
  • Super Bowl Kickoff Reception

Funds from this marketing approach, not to exceed $20,000 over the 2019 timeframe, would be allotted to promote The Woodlands as an ideal place for corporation relocation.
RECOMMENDATION:
Approve an Amendment to The Woodlands Area Economic Development Partnership Service Agreement to participate in Greater Houston Partnership marketing programs at a level of $20,000 during 2019.
Attachments
EDP Agreement


    

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